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Optimising Corporate ROI through Advanced Market Research

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El Houni asked the speakers to share what keeps them "on-point" at work and what advice they have for the audience. Hamad Al Hajri, CEO and Founder of Snoonu stated it was "essential to construct boundaries" in between work and individual life and take brief holidays to "disconnect" from the workplace.

Tariq Bin Hendi, CEO and Board Member of Astra tech, reacted that "the finest suggestions is to constantly challenge yourself" while likewise making sure a healthy sleep and workout regimen. Mohamed Khadiri, CEO of Bank of Sharjah explained that to excel and "to be close to your consumer, you need to be enthusiastic about your work and comprehend customers' needs". Karim Benkirane, CCO of Du, said: "If you make individuals you work with pleased, you will make the consumer happy, who will then make the shareholders happy."Ambareen Musa, CEO for Revolut GCC, stated the capability to "not worry" is the key to finding a solution for issues.

Today, we're convening more than 3000 conferences between financiers and 119 Gulf-listed companies with a combined value of $2.4 trillion at the HSBC GCC Exchanges Conference 2026, in London. We're uniting financiers, business, exchanges, and policymakers to discuss what is changing in the region, and what comes next, consisting of the expansion and continuous advancement of the Gulf's capital markets, and the area's growing function in worldwide networks of capital and trade.

Saudi Arabia and UAE are poised to lead the Gulf area's economic expansion in 2026, supported by strong private-sector performance, resistant domestic demand and renewed investment momentum, according to the current ICAEW Economic Insight Q4 2025 report, produced by Oxford Economics. The GCC is expected to outperform most global areas peers next year, with local GDP forecast to grow by 4.4%. Across the GCC, non-energy activity is forecasted to broaden by 4.1% in 2026, driven by strong labour markets, improving credit conditions and rising financial investment in technology and AI-related facilities.

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Will Strategic Research Define Middle East Corporate Success?

Although oil profits will be under pressure in the first half of 2026, production is expected to increase again in the 2nd half of 2026, supporting the region's medium-term outlook, it specified. Saudi Arabia will stay a major factor to GCC momentum, with GDP forecast to grow 4.3% in 2026.

Development will be supported by commercial expansion and policy reforms, consisting of reduced foreign ownership guidelines that intend to stimulate more financial investment. The financial deficit is forecasted to broaden to 5.6% of GDP next year amidst softer oil costs, while the recent five-year lease freeze in Riyadh aims to alleviate inflationary pressures, though it might constrain future real estate supply.

Strong domestic fundamentalsThe UAE is also positioned for another strong year of performance, with GDP projection to increase 5.6% in 2026 as non-oil sectors continue to broaden. Tourism, trade and financial services remain essential growth chauffeurs, supported by population growth and continual domestic demand. Dubai's economy grew 4.4% in the very first half of 2025, reflecting broad-based non-oil strength.

Leveraging Market Research to Drive Operational Growth
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Oil production is expected to get again in the second half of 2026, complementing continuous investment in infrastructure, innovation and global trade partnerships. Hanadi Khalife, the Head of Middle East, ICAEW, said: "This quarter's outlook reinforces how far the GCC has actually come in structure diverse, resistant and globally competitive economies.

Scott Livermore, ICAEW Economic Consultant, and Chief Economist and Handling Director, Oxford Economics Middle East, said: "Saudi Arabia and the UAE are going into 2026 with strong foundations. Saudi non-oil activity is getting rate, supported by robust demand and increasing financial investment, even as financial pressures increase.""The UAE continues to benefit from strong domestic principles, a sharp uplift in federal government costs and sustained diversity efforts.

Driving Dubai Corporate Growth through Strategy

GCC countries are pivoting towards a strategy of 'strength over growth' entering 2026, as the area prepares for an international landscape defined by softer oil rates, geopolitical fragmentation, and the rapid shift to an AI-enabled economy. According to a new regional outlook by PwC, the GCC is relocating to insulate its development from external shocks by deepening global trade combination, protecting commercial supply chains, and executing a definitive shift from technology ambition to operational application.

The Strategic Benefits of Advanced Market Research
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Negotiations totally free Trade Arrangements with China, the EU, and Japan are advancing, while talks with the UK have gone into last drafting stages. The area is significantly positioning itself as a main hub for east-west trade through the IndiaMiddle EastEurope Economic Passage (IMEC). To support domestic manufacturing, securing crucial minerals has ended up being a strategic priority.